Flock is a strategic brand & design studio founded by Kat Karpati & Nicole Flores. We partner with ambitious clients to challenge mediocrity and build brands that evoke an innate sense of connection with consumers. Together, We Challenge the Ordinary.
MOSH
Maria Shriver & Patrick Schwarzenegger's
brain bar gets a retail-ready glow up
Beyond Good
Raising the bar on chocolate with this rebrand
SunSip by Health-Ade
Launching a sub-brand in a bubbling category
Molly’s Suds
Refreshing the DTC darling for in store success
Alec’s Culture Cup
Extending the brand into a delicious daily dairy indulgence
Evolution Fresh Campaign
Juice you can feel: a new brand world for Evolution Fresh
Ella’s Flats
Premiumizing our new favorite cracker to win at retail
Alec’s Ice Cream
9 supernaturally delicious flavor extensions
Earthbound Farm
Helping a heritage brand regain modern organic leadership
Cheddies
Refreshing a mission-driven brand to win on taste
Corto Women’s Pizza Month
DTC gift box celebrating two of our favorite things: women & pizza
Rao’s
Photography and Line Extension
Bobabam
Rebranding a Costco success into national distribution
Noosa Delights
Dialing up the decadence in this line extension
Strategic Foundations
Consumer Research + Insights
Portfolio & Brand Architecture
Brand Strategy + Positioning
Messaging Strategy
Competitive Audit & Market
Intelligence
Semiotics
Trendspotting + Innovation
Design Validation
What We Create
Brand Worlds
Campaigns
Social Media
Signage + Pos
Creative Direction
Copywriting
Website Design
Marketing Assets
Merchandise
Trade Show Activation
Identity Creation
Naming & Brand Voice
Brand Manifesto
Logo
Brand & Visual Identity
Packaging Design
Form Consultation
Photography + Illustration
Brand Guidelines
